Halifax-based VIDA Living is making waves! They believe they are the first affordable housing company to provide tenants with enhanced access to health and dental insurance.
Ron Lovett, founder and CEO of VIDA Living made headlines in 2020 when he purchased more than 1,000 affordable housing units from an investment company tied to Telus. Negative light was directed at Telus after media investigations and tenant protests about living conditions.
VIDA tenants may now obtain the following insurance coverage on favourable terms through HUB International:
- Dental Care
- Virtual Health Care
- Virtual Pharmacy
- Life Insurance
- Vision Care Coverage
- Mental Health Coverage
- Prescription Coverage
“We are not aware of any other housing company doing this.” said VIDA founder Ron Lovett. “The pandemic has left many of our residents physically and mentally exhausted and some lack access to affordable health insurance coverage. HUB International is aligned with VIDA’s values and offered to help us improve this situation for our residents and further distinguish VIDA as an attractive affordable rental option. A true win-win-win,”
VIDA looks for partnerships with business across North America that agree to offer VIDA residents with perks such as discounts on products or services and priority access to job postings.
Brandi Bond recently moved in with VIDA and began managing tenant relations and other building issues as a VIDA Building Ambassador.
“I’ve never heard of a landlord offering something like this purely for the benefit of their tenants. It is great to be part of the VIDA community!” said Bond.
VIDA Living says their purpose is to revolutionize affordable communities by providing socially responsible workforce housing. They say VIDA strives to improve social, economic and health outcomes by providing security, cleanliness, opportunity and a sense of community to their customers using creative solutions and incentives. Their goal is to own and operate 10,000 suites in North America by 2027.